DesiReflections

Anurag Batra's exchange4media is known for fastest news updates on what is happening in media and advertising space and his magazine IMPACT has become platform for sharing news and  views on  marketing and advertising related issues. Every year, people associated with media and advertising eagerly wait to know who will win  ' Impact Person of the Year' title. Started 9 years ago , now this title is respected across the spectrum. This year, there were 6 strong contenders out of the nomination invited by way of an industry wide poll carried through exchange4media group publications. The poll data is filtered at IMRB and thereafter filtered through stringent process. Vineet Jain, Managing Director, Times Group,  Manjeet Singh, CEO Multi Screen Media,  Sanjay Gupta, CEO Jagran Group, Vikram Sakhuja, CEO Designate Maxus Worldwide, and Ambika Soni, MP and former Minister I&B were shortlisted and after final voting by a selected people from across the adv...

When I joined Public Relations Deptt at a PSU, as per the typical nomenclature of PSU, I was only a Astt General Manager, even after my so many years in the system and virtually managing Public Relations as well Advertising,   I used to look up with envy at the visiting VPs and C-level Executives with their big fancy titles. Prior   to this assignment, in my naiveté, success was heavily tied to going from a Manager, to a Chief Manager, to Astt GM, Dy GM, Chief GM, to a Managing Director, and so on all the way up to Chairman.  Almost 35   years later, I realize how little those titles mean when I now judge a person's level of success. After meeting plenty of 24-year-old Vice Presidents of tiny companies -- or even more to the point, very experienced and respected directors -- titles mean much less to me now than they did when I first entered the business world. Now I judge personal success on the excellence of the organization I'm working for, how engag...

Crossword Book Store at Dynamix Mall, Juhu, Mumbai   was the venue for release of ‘ Revenge of the Naked Princess’ ,(Leadstart Publishing) penned by   Oswald Pereira. It   is a     chronicles of how nebulous the lines between religion and carnage can be. This novel tells tales of forced conversions from the 16 th century.   Oswald Pereira is a veteran journalist, worked at number of prestigious publications including Times of India and Outlook, he also teaches journalism. His first work of fiction ' The Newsroom Mafia', was about the nexus among the politicians, underworld and media,  it received lot of accolades for its bold treatment. In ‘Revenge of Naked Princess’ , Pereira  choosen a very different subject, tried to trace the chain of event that triggered forced conversion in name of Jesus Christ. When asked how this subject has come to his mind. He says , ‘I suspect the story was sitting somewhere inside me … pe...

I go for jogging every morning at Joggers Park close to a wonderful fresh water lake in Lokhandwala area . I often meet Shri Narendra Jadhav, a very stylish man in the park. Shri Jadhav has worked pretty long time abroad particularly in USA and Germany . He has also been  associated with film production and distribution. He also knows insight of film trade and its people very intently. Shri Jadhav comes to the track in most smartly draped attire, wearing some kind of killer perfume. We always see him in particular color dress with matching socks and cap. Today he was in Green dress, I told him a bit about magic power of colors including how colors may heal body, and also how we may predict a person's nature and temperament by knowing his color choice.  He was little surprised to know. I promised him to tell him the  science behind the color therapy. I thought I should also share the same with you my dear followers of my blog.  It has been known since tim...